Visual Communications

Visual Communications

A.A.S. Degree (D)

The Visual Communications program emphasizes visual media in print, video, web, and interactive formats. Students in this major are able to extend their foundation work in traditional media into the digital-based realm. Emphasis is placed on creative problem solving in addition to user experience skills. Presentations are designed and executed in preparation for inclusion in the student's final portfolio. Graduates of the program may enter careers in corporate or institutional marketing communication departments, digital advertising firms, video editing companies, web development companies, self-employment, or opt for further study at the baccalaureate level.

Program Graduate Competencies

The Program Graduate Competencies listed below identify the major learning goals related to your specific program of study and identify the knowledge and skills you will have when you graduate to be successful in your chosen field.

1. Integrate the principles and elements of design and interactive graphics into cohesive problem solving techniques for interactive/web assignments.
2. Critique design solutions and develop strategies for strengthening their conceptual and technical effectiveness.
3. Structure a problem-solving strategy for delivery of the client's message to his market, making efficient use of current design, production, and delivery technologies.
4. Synthesize components of media delivery solutions into cohesive presentations that are technically and conceptually effective.
5. Create or evaluate and select illustrative, photographic, layout, and/or responsive imagery for use in effectively evoking digital/web-based solutions for multiple devices.
6. Integrate professional, ethical, and legal standards into business practice.

Core Curriculum Competencies

The Core Curriculum Competencies listed below identify what you will be able to do as a graduate, regardless of your program of study. You will acquire these core competencies through general education courses and program-specific coursework. You will be expected to use relevant technology to achieve these outcomes:

1. Apply clear and effective communication skills.
2. Use critical thinking to solve problems.
3. Collaborate to achieve a common goal.
4. Demonstrate professional and ethical conduct.
5. Use information literacy for effective vocational and/or academic research.
6. Apply quantitative reasoning and/or scientific inquiry to solve practical problems.

Graduation Requirements

General Education

SSC 100	First Year Seminar	1
ENG 101	Composition I	3
ENG 102	Composition II	3
HIS 132	Art History II	3
MAT 152	Quantitative Reasoning	3
PSY 121	General Psychology	3

Program/Major Concentration

BUS 101	Introduction to Business	3
MKT 212	Principles of Marketing	3
MKT 214	Advertising and Promotion	3
MKT 217	Digital Marketing Fundamentals	3
VSC 109	Drawing I	3
VSC 115	Intro To Design	3
VSC 160	Raster Graphics	3
VSC 165	Photography I	3
VSC 210	Layout Graphics	3
VSC 251	Portfolio Workshop	4
VSC 262	Web Graphics	3
VSC 273	Applied Practice Multimedia	3

Select three Technical Electives

VSC 161	Vector Graphics	3
VSC 166	Advanced Photography	3
VSC 190	Intro to Videography	3
VSC 271	Illustration	3
VSC 276	Advanced Web	3
VSC 277	Advanced Photo and Video Editing	3
VSC 278	Advanced Layout and Illustration	3

Pathway to Graduation (Course Sequence Sheet)

Semester 1

SSC 100	First Year Seminar	1
ENG 101	Composition I	3
VSC 109	Drawing I	3
VSC 115	Intro To Design	3
MAT 152	Quantitative Reasoning	3

Semester 2

ENG 102	Composition II	3
VSC 160	Raster Graphics	3
VSC 165	Photography I	3
BUS 101	Introduction to Business	3

Semester 3

HIS 132	Art History II	3
MKT 212	Principles of Marketing	3
VSC 210	Layout Graphics	3
Elective	Technology Elective

Semester 4

Elective	Technology Elective
MKT 214	Advertising and Promotion	3
VSC 262	Web Graphics	3
PSY 121	General Psychology	3

Semester 5

Elective	Technology Elective
MKT 217	Digital Marketing Fundamentals	3
VSC 251	Portfolio Workshop	4
VSC 273	Applied Practice Multimedia	3

Select 3 Technical Electives:

VSC 161	Vector Graphics	3
VSC 166	Advanced Photography	3
VSC 190	Intro to Videography	3
VSC 271	Illustration	3
VSC 276	Advanced Web	3
VSC 277	Advanced Photo and Video Editing	3
VSC 278	Advanced Layout and Illustration	3

To complete program requirements, you must pass the above courses and earn at least 61 credits. The number of courses and credits required for graduation may be more depending on college readiness and the elective courses offered in your program major (if electives are a part of the program).

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