General Catalog 2024-2025

Minor in Marketing

Students who wish to take this minor must have GEMA 1200 as a requisite.

The Aguadilla, Arecibo, Bayamón, Fajardo, Ponce, and San Germán campuses are authorized to offer this minor. The Ponce Campus is authorized to offer this minor through online education.

Requirements for the Minor in Marketing - 21 credits

Courses for the Minor in Marketing

MAEC 2221Basic Statistics

3

MKTG 1210Introduction to Marketing

3

MKTG 2220Marketing Management

3

MKTG 2223Consumer Behavior

3

MKTG 3230Integrated Marketing Communication

3

MKTG 4240Strategic Marketing

3

MKTG 4243Marketing Research

3