BUSN 1159 Hospitality Sales and Marketing Management
Organization and functioning of marketing and sales department, the need for sales planning through analysis of product, competitors and market. In addition to sales planning and analysis, students will work with industry experts selling the hospitality product.
Cross Listed Courses
(Same as HSMA 2172)
Offered
Semesters: Spring
Notes
Recommended: Strong interest in hotel management along with computer skills.