BUS 4500 Strategic Management

(formerly BUS 484; BUS 284)

The study of strategic management concepts as they apply to corporations. Topics include strategy formulation encompassing assessment of a company's strengths, opportunities, competitive threats and long-term objectives. Case studies and simulated exercises will be utilized to develop students' strategic thinking.

Credits

3

Prerequisite

BUS 2010, FIN 3500, MKT 2300

Distribution

Business