Specialization in Tourism
Competencies Profile of Graduates for the Specialization in Tourism
The Master in Business Administration with a specialization in Tourism is designed to develop the competencies that will enable students:
Knowledge
To demonstrate knowledge and understanding of:
- the concepts and practices related to the area of administration of tourist companies.
- the managerial processes that allow them to perform as administrator of a tourist company.
- the main quantitative and qualitative models used in the processes of decision making and solution of problems in the tourist enterprise context.
- the tools for strategic planning in the enterprise organization.
- the social, economic, political and global environment in which the tourist organizations operate.
Skills
- Integrate managerial concepts and processes in their professional performance in the enterprise administration in the tourist scenario.
- Apply the quantitative and qualitative methods in the critical analysis of the processes of decision making and solution of problems related to the operation of the tourist company.
- Use the research methodology on which to base the decision making in the organization.
- Master the communication skills in the tourist enterprise context.
- Demonstrate leadership in the tourist company.
- Foment team work in the tourist enterprise organization.
- Master technology as a tool in handling information in the tourist enterprise.
Attitudes
- Demonstrate sensitivity to achieve the organizational goals and objectives in the matters related to cultural diversity.
- Demonstrate the qualities of an enterprising professional who integrates collaboration, responsibility, ethics and dedication.
Requirement for the Specialization in Tourism - 16 credits
Required Courses - 12 credits
TURI 6010 | Analysis and General Policies of the Tourist Industry | 3 |
TURI 6110 | Culture as a Viable Tourist Development | 3 |
TURI 6210 | Administration and Marketing of Tourist Companies | 3 |
TURI 6410 | Planning and Administration of the Tourist Destinies | 3 |
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