Undergraduate Certificate in Marketing

Certificate Overview

Return to the School of Business and Management Homepage

The Undergraduate Certificate in Marketing is an 18-credit program that provides students with a solid foundation in the field of marketing. The program is designed to transfer easily into the Marketing degree program at Thomas Edison State University.

Note

Note: For non-degree enrolled students, at least 50% of the credits required for an undergraduate certificate must be earned at Thomas Edison State University. Application of any transferred credits is at the discretion of the Dean.

Up to 9 credits 50 percent of the 18 credit certificate may be older than 7years from the most current date of application to the University. Any additional older credits applicable to the certificate area of study would have to undergo a currency review.

Credit Distribution

 

Required Courses

MAR-201	Introduction to Marketing	3
MAR-411	Marketing Research	3

Students select 12 credits from the following:

MAR-323	Advertising	3
MAR-335	New Product Development and Marketing	3
MAR-441	Marketing with Digital and Social Media	3
MAR-479	Applied Marketing Practices	3
MAR-322	Sales Management	3
MAR-310	Principles of Sales	3
MAR-321	Marketing Communications	3

Total Credit Hours: 18