BUS 920 Strategic Foresight I

With the business environment being characterized today as chaotic, complex, conflict-ridden, and constantly changing, organizations face a myriad of issues that traditional planning is unable to tackle. This course focuses on the need for business leaders to cultivate a "mental model" of their external environment and core competencies five to ten years out into the future. The student is introduced to strategic foresight tools to aid in this process. This course also examines future consumer, organizational, and societal trends and asks how strategic thinking can help align the organizational vision. Prerequisite: None.

Credits

9