BUSN 2150 Revenue Management in Hospitality and Tourism
This course provides a foundation for managing revenues and costs in the hospitality and tourism industry. Students will learn the historical development of yield management (YM) and its formation into modern day revenue management (RM). The course will rely upon cases and articles to analyze trends and develop effective revenue management strategies in the accommodations, food and beverage, attractions and transportation sectors of the hospitality and tourism industry.
Offered
Fall