MKTG 455 Practicum and Project in Marketing

This course is designed to explore and put to practical use the entire body of knowledge gained in previous Marketing courses. Project Management concepts will be covered, including use of project management tools. A comprehensive project will assess the student's ability to apply classroom principles and skills to specific marketing problems.

Credits

3

Prerequisite

Permission of the instructor.

Notes

Students must meet with Career Services the semester prior to completing the internship in order to initiate the approval process.