BUS 4139 ONLINE SOCIAL MEDIA: A COMMUNICATION TOOL

This class will give an overview of uses of online social media. After discussion of the development of social media, the emphasis of this class will be practical applications of its use. Primarily, the class will address the use of social media to achieve common goals pursued in public relations and advertising efforts.

Credits

3

Prerequisite

ENG 1010 and ENG 1020