BUS 310 Business Communications
This course introduces the notion of communication as an element that stimulates decisions and/or behaviors within organizational context. In this class an emphasis is placed on how managers can guide individual and team behavior towards fulfilling tactical and strategic objectives by engineering communication networks within the company’s social systems. This translates into identifying opportunities for establishing or breaking connections between team members or units. Key topics that will help students gain theoretical and practical knowledge and skills include communication theories, verbal and nonverbal communication strategies, cover letters, resumes, interviews, cultural diversity, cross-cultural communication, interpersonal communication, business and professional writing and presentations, and the influence of technology such as artificial intelligence on business communication.