Course Number and Title:
BUS 101 Introduction to Business
Campus Location
- Georgetown
- Dover
- Wilmington
Prerequisites
Prerequisite: SSC 100 or concurrent
Course Credits and Hours
3 credit(s)
3 lecture hours/week
0 lab hours/week
Course Description
This course introduces fundamental business concepts, including money management, organizational structures, entrepreneurship and small business ownership, management principles, marketing strategies, and the role of accounting and finance. This course will enhance financial literacy, explore various forms of business ownership, and examine leadership and decision-making in business. The course provides a foundation for understanding core business functions and navigating diverse business environments.
Core Course Performance Objectives (CCPOs)
Examine the significance of money management. (CCC 2, 6; PGC 2, 3, 5)
Describe organizational structures and start-up financial decisions. (CCC 1, 2, 3, 6; PGC 1, 2, 5)
Explain management principles and their role in business decision-making and leadership. (CCC 2, 3, 4; PGC 1, 2, 4)
Explain marketing concepts and strategies. (CCC 2, 4; PGC 2, 4)
Explain the functions of accounting and finance. (CCC 1, 2, 5, 6; PGC 2, 3, 5)
See Core Curriculum Competencies and Program Graduate Competencies at the end of the syllabus. CCPOs are linked to every competency they develop.
Measurable Performance Objectives (MPOs)
Upon completion of this course, the student will:
- Examine the significance of money management.
- Discuss financial literacy.
- Use financial tools and statements to inform financial decisions.
- Describe financial practices, including saving, investing, and borrowing, as they apply to personal finance.
- Describe organizational structures and start-up financial decisions.
- Describe various forms of business ownership, including their advantages and disadvantages.
- Explain the role of small businesses in the American economy.
- Discuss the difference between debt and equity financing.
- Describe the difference between entrepreneurship and small business ownership.
- Explain management principles and their role in the business decision-making and leadership.
- Describe the core functions of management: planning, organizing, leading, and controlling.
- Explain the role management plays in business.
- Explain the significance of human resource management and employee relations.
- Describe how organizational culture influences business operations.
- Explain marketing concepts and strategies.
- Describe the marketing mix and its components: product, price, place, and promotion.
- Explain target market and market segmentation.
- Summarize the marketing research process.
- Explain the function of accounting and finance.
- Discuss key financial documents essential to business.
- Explain the roles of accounting in an organization.
- Explain the principal roles of finance in an organization.
Evaluation Criteria/Policies
The grade will be determined using the Delaware Tech grading system:
| 90-100 |
= |
A |
| 80-89 |
= |
B |
| 70-79 |
= |
C |
| 0-69 |
= |
F |
Students should refer to the
Catalog/Student Handbook for information on the Academic Standing Policy, the Academic Integrity Policy, Student Rights and Responsibilities, and other policies relevant to their academic progress.
Final Course Grade
Calculated using the following weighted average
Evaluation Measure | Percentage of final grade |
Summative Assessments |
Exams (3-4, Equally weighted) | 30% |
Project Part A | 15% |
Project Part B | 10% |
Project Presentation | 5% |
Formative Assessments |
The course will contain various formative assessments including but not limited to: - Assignments
- Discussion boards
- Quizzes
- Current events
| 40% |
TOTAL | 100% |
Program Graduate Competencies (PGCs are the competencies every graduate will develop specific to his or her major)
- Integrate professional, ethical, and legal standards into business decision-making.
- Apply foundational business concepts that lead to strategic thinking and the ability to analyze complex problems.
- Use professional and technology based skills that are relevant to the dynamic business environment.
- Employ effective communication skills and collaboration strategies to promote positive organizational outcomes.
- Apply skills necessary to analyze and interpret business and financial data for decision-making purposes.
Core Curriculum Competencies (CCCs are the competencies every graduate will develop)
- Apply clear and effective communication skills.
- Use critical thinking to solve problems.
- Collaborate to achieve a common goal.
- Demonstrate professional and ethical conduct.
- Use information literacy for effective vocational and/or academic research.
- Apply quantitative reasoning and/or scientific inquiry to solve practical problems.
Students in Need of Accommodations Due to a Disability
We value all individuals and provide an inclusive environment that fosters equity and student success. The College is committed to providing reasonable accommodations for students with disabilities. Students are encouraged to schedule an appointment with the campus Disabilities Support Counselor to request an accommodation needed due to a disability. The College's policy on accommodations for persons with disabilities can be found in the College's Guide to Requesting Academic Accommodations and/or Auxiliary Aids Students may also access the Guide and contact information for Disabilities Support Counselors through the Student Resources web page under Disabilities Support Services, or visit the campus Advising Center.